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Self-tanning brand Bondi Sands partnered with beauty and fashion technology company Perfect Corp. to enable shoppers in the U.S., U.K., Europe and Australia to virtually try on its products in augmented reality.
This virtual try-on experience (VTO) allows customers to try on Bondi Sands’ latest self-tan product, Technocolor, to find their desired shade before making a purchase. Perfect Corp. said more than 78,000 customers have tried the virtual try-on experience since the launch of Bondi Sands’ 1 Hour Express Technocolor self-tanner on April 12.
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