Meta Gets Into the Holiday Spirit With Creators on Facebook

Several monetization options were updated or made more widely available

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December is prime holiday shopping season for consumers around the globe, and the year’s final month is also prime monetization season for creators on Facebook.

Fans can treat their favorite creators to limited-time seasonal virtual gifts through the end of the year.

Meta implemented a Stars Party Bonus starting Wednesday (Dec. 7) and running through Dec 21, during which Stars creators can receive bonus Stars for achieving set goals.

From Dec. 14 through Jan. 4, fans will be able to get 5% to 20% more Stars, based on the pack they purchase, and Meta said this sale will be offered across Facebook Live, on-demand videos and Reels.


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