NBCU Kicks Off Paris 2024 Summer Olympics Marketing Campaign With Paris Hilton

Versions of the spot will run for the next few months across the company's platforms

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No, the other Paris.

Fresh off broadcasting two Olympic Games within six months, NBCUniversal is already gearing up for the 2024 Summer Olympics in Paris, France. And who better to promote Paris than another Paris?

During Saturday’s broadcast of the NFL Wild Card game between the Los Angeles Chargers and the Jacksonville Jaguars, NBCU kicked off its marketing campaign with a 20-second spot featuring Paris Hilton.

The spot opens with a silhouette of Hilton as she crosses through an extravagant room and opens the doors to a terrace.

“Next

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