Our Top Takeaways After Using Disney+'s New Ad Tier

From signing up to the overall platform experience, there's plenty to talk about

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

It’s the happiest place on earth—for advertisers, that is.

Around nine months after Disney announced ads would be coming to its flagship streaming service, Disney+ Basic launched on Thursday, giving subscribers an ad-supported offering that comes in at $7.99 per month.

Disney’s newest tier is only available in the U.S., and is expected to land in other countries next year. It offers pretty much everything that the streamer’s ad-free tier has, including the full catalog of content, multiple profiles, concurrent viewing and high-quality formats.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in