Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
An unusual creation appeared on the runway during the most recent Paris Fashion Week: an haute couture gown made from cocoa bean husks.
The “Vegan Dress” is a result of a collaboration between ice-cream brand Magnum and luxury Dutch fashion designer Iris Van Herpen. The design was inspired by Magnum’s vegan ice-cream bar and modeled by French fashion model Cindy Bruna during Van Herpen’s 15th anniversary show in Paris earlier this month.
The creative team made the dress using 3-D printing technology and incorporating sustainable materials, with cocoa bean husks processed to create a fully organic biopolymer material.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in