What is a meme, and what is a shitpost?
A meme is a joke that follows a visual format that spreads virally. It’s reused, remixed and reinvented multiple times until it permanently enters the culture. A shitpost, on the other hand, can be a meme but doesn’t have to be. It usually has three characteristics:
- There is an “in-group” making fun of the “other.”
- It’s a witty remark or clever observation.
- It’s short and sweet but causes a big reaction in the other party.
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