Connect with execs from The New York Times, TIME, Dotdash Meredith and many more
Some employees board planes, trains as super commutes are reconsidered amid return to office mandates
This story was originally published on sister site, WorkLife.
Commutes are back as office mandates are being established. For some people, often those who moved as a result of the pandemic or took new jobs, that means traveling across states by train or plane to get to work.
The phenomenon has been documented on TikTok, where so-called super commuters as they call themselves on the platform are chronicling their journeys from their homes to workplaces on the days of the week they’re required to be in the office.
Many workers have moved away from offices near their employers while the pandemic allowed them to work remotely — or taken new roles during the Great Resignation — all while employers have rolled out a variety of RTO plans for the past year.
Read the full story here.
More in Media Buying
Google’s YouTube overtures gain traction among marketers refocusing on brand investments
YouTube is benefitting from prevailing winds propelling marketers toward brand spending.
Ad Tech Briefing: How ad tech underpins the fate of Madison Avenue’s ‘Wedding of the Year’
The ‘brand safety’ debate is threatening to derail the IPG-Omnicom merger, while questions are raised on the integration of Annalect and Acxiom.
Media Buying Briefing: Are holdcos at a tipping point, or is this just another bump in the road?
WPP picks its new CEO but has a struggling business to shore up, while Omnicom and IPG deal with losing key executives in the leadup to their union.