Marketers want consistent measurement, social safeguards and to crack new platform capabilities in 2023
New Year’s resolutions serve as a way to set intentions for the year — while you might not hit that lofty goal you set on Jan. 1, it’s a reminder of what you hoped you’d accomplish for the year. Regardless of its completion date, it’s nice working toward a goal. (And if you’re one of those people who hits their New Year’s resolution by February, well, good for you.)
With the New Year coming up, we wanted to get a sense of New Year’s resolutions marketers may have set for 2023.
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