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There’s a big difference between so-called “influencers” with millions of followers and people with actual influence on the people around them.
On the latest episode of Let’s Talk About Brand, Jason Falls, chief strategy officer at influence marketing agency Falls+Partners, discusses his work with professionals on how to build the kind of trust and expertise that inspire real action. He shares what matters and what doesn’t, and how to leverage that influence for good.
Stream the new episode below, listen and subscribe on Apple Podcasts or find it on Spotify.
