Martech

APRIL 22, 2022

To engage customers in a personal way, at a very large scale, AI or machine learning is essential. Artificial intelligence (AI) in marketing leverages machine learning to make automated decisions. Machine learning. Algorithms are continuing to improve as well, accelerating optimization in near real-time.

Machine Learning 145

Machine Learning Marketing ROI SEO 145

Martech Series

AUGUST 4, 2022

The Automotive Studio provides eight innovative practices that deliver added value: Software-Defined Vehicle: Help original equipment manufacturers and mobility companies implement software architecture to better access, understand, use, and update services necessary for new mobility solutions.

Machine Learning 86

Machine Learning Manufacturing Entertainment Finance 86

Martech Series

DECEMBER 29, 2022

Under the partnership, the Company will leverage its artificial intelligence (“AI”) driven technology, machine learning-based notification messaging services and intelligent operational analytics, to help Konica Minolta carry out multi-channel user reach and engagement.

Machine Learning 73

Machine Learning Finance Manufacturing Education 73

Martech Series

NOVEMBER 11, 2022

Its coverage spans cutting-edge topics including electronic vehicles, autonomous driving, artificial intelligence, machine learning, laser radar, processors and other vehicle hardware. Furthermore, FutureCar has received widespread recognition from automotive manufacturers in the U.S.,

Media 83

Media Manufacturing Machine Learning Electronics 83

Martech Series

AUGUST 24, 2022

also features additional agile-focused features to drive sales to SAFe-focused businesses; enhanced team management for agile resourcing; and additional data points to drive AI-based machine learning. In addition to its new combined project management capabilities, KeyedIn Enterprise 7.5

Machine Learning 72

Machine Learning Healthcare Manufacturing MarTech 72

Martech Series

MARCH 7, 2023

Today, Laserfiche’s cloud-first development approach incorporates innovations in machine learning and AI to enable organizations in more than 80 countries to transform into digital businesses.

Machine Learning 87

Machine Learning Electronics Healthcare Manufacturing 87

Martech

SEPTEMBER 20, 2021

eBike manufacturer Serial 1 had lots of gorgeous product and lifestyle imagery at their disposal, but they didn’t know what specific shots would resonate with their customers. Serial 1, a standalone company that was initially launched from within Harley-Davidson, manufactures premium eBicycles.

Conversion 120

Conversion A/B Testing Machine Learning Conversion Rate 120

Martech Series

AUGUST 24, 2022

Istara is based on both mathematical models and real-world feedback from designs manufactured with the tool. Kura has already received licensing requests from some of the largest companies in the world for this software. Marketing Technology News: MarTech Interview With Dean Coclin, Sr. “We

Machine Learning 84

Machine Learning Viewability Manufacturing MarTech 84

Martech Series

MARCH 7, 2023

Today, Laserfiche’s cloud-first development approach incorporates innovations in machine learning and AI to enable organizations in more than 80 countries to transform into digital businesses.

Machine Learning 52

Machine Learning Electronics Healthcare Manufacturing 52

Martech

DECEMBER 13, 2023

Three-time Google Cloud partner award winner, Wix CMS and business solutions include machine-learning powered AI like Google Translate, Vision AI and Google Ad management for years. For example, Wix has applied AI widely across our systems for almost a decade, introducing our proprietary Artificial Design Intelligence in 2016.

SEO 112

SEO Machine Learning Manufacturing MarTech 112

Martech Series

JULY 8, 2022

AIMMO also drew attention for its Machine Learning Model Operationalization Management Team, which is dedicated to providing ongoing technical support, and for its customizable services that can be tailored to individual projects to produce optimal results.

Marketing 110

Marketing AutoMobile Machine Learning Manufacturing 110

Martech Series

SEPTEMBER 13, 2022

Poised to become an end-to-end Hyperautomation solution for worldwide businesses, akaBot has constantly improved its products by combining emerging technologies into its solution packages, including AI, Machine Learning, Intelligent Document Processing and more. Marketing Technology News: Bad Reviews Aren’t Personal—They’re Data.

Machine Learning 77

Machine Learning Manufacturing eCommerce MarTech 77

Digiday

JANUARY 12, 2023

Additionally, Aveda’s primary facility manufactures products using 100% wind and solar power, and the brand pioneered using 100% post-consumer recycled PET bottles. Merkle & Stop The Traffik – Using machine learning to prevent Human Trafficking. Full GGA winners list below: Animal Welfare. Anti-Violence. Arts and Culture.

Food 70

Food Machine Learning Healthcare Manufacturing 70

Martech

AUGUST 9, 2022

For example, deploying AI algorithms in a financial setting could have greater risks than deploying AI in manufacturing. Because the most common AI model in marketing is machine learning, marketers need to watch for model drift. Read next: AI and machine learning in marketing: Are you deploying the right models? .

Marketing 115

Marketing Machine Learning Healthcare Communications 115

Ad Monsters

NOVEMBER 14, 2022

We’re leaning in the concept that beauty is really in the eye of the beholder (the user), alongside creating ads based on machine learning Dynamic Content Optimization (DCO) techniques. . The other piece is just more machine learning and more data science going into all of this. Why is that the case?

Machine Learning 68

Machine Learning Rich Media Cookies Header Bidding 68

Martech Series

OCTOBER 28, 2022

The potential addressable market for computer vision is sizable due to its rapid adoption rate from manufacturing, healthcare, retail, security, and safety industries that are digitizing processes to become more data-driven. The investment in the award-winning ETH Zurich spin-off, bringing total funding to date to $14.8

Machine Learning 52

Machine Learning Healthcare Manufacturing MarTech 52

InMobi

DECEMBER 14, 2017

Aimed at bringing together the finest data scientists across India and the globe, the Data Hack Summit covered the latest trends in analytics, machine learning (ML) and artificial intelligence (AI).As If the data is not sufficiently big, a simpler Machine Learning algorithm is more effective.

Machine Learning 52

Machine Learning Manufacturing Mobile Ads Advertising 52

Martech Series

DECEMBER 5, 2022

This AI content generator, coupled with the ability of Spiro’s AI Engine to automatically collect customer data and then proactively alert next best actions, now provides manufacturers and distributors with an even more dynamic platform that enables external-facing teams to work in more efficient, meaningful ways. CEO Adam Honig.

Manufacturing 88

Manufacturing Machine Learning Communications MarTech 88

Martech

AUGUST 21, 2023

Custom data science builders Several packaged CDPs offer data science builders for configuring machine learning models that provide regular scoring through user-defined parameters. Simon Data’s Simon Predict capability provides predictive analytics for specific marketing outcomes.

Audience 97

Audience ROI Machine Learning Conversion Rate 97

Martech

DECEMBER 28, 2021

This entails machine learning models that consider all customer behaviors as well as various data sources that can be fed, ingested, and leveraged to better understand consumers at scale.” AI optimization. We’ll see AI-powered personalization evolve to deliver more highly customized experiences in 2022,” O’Connor stated.

Retail 138

Retail eCommerce ROI Machine Learning 138

Martech Series

JUNE 29, 2022

Blue Yonder announced it has been named a finalist of Global Automotive, Manufacturing & Supply Chain, and Retail & Consumer Goods 2022 Microsoft Partner of the Year Awards. Awards were classified in various categories, with honorees chosen from a set of more than 3,900 submitted nominations from more than 100 countries worldwide.

Manufacturing 73

Manufacturing Retail Machine Learning MarTech 73

Martech

OCTOBER 23, 2023

’” Lehman also claimed that Google’s machine learning systems BERT and MUM are becoming more important than user data, and that Google will rely more heavily on machine learning to evaluate text than user data. He added: “That’s the debate: ‘Why are you trying to obscure this issue if everyone knows?’”

Mobile Search 84

Mobile Search Machine Learning Advertising Manufacturing 84

The Ad Tech Blog

OCTOBER 4, 2023

However, determining the exact stage of AI development with precision can be challenging due to the multiple dimensions and varied applications of AI technologies: Irruption: The irruption phase might be associated with the rise of machine learning and, more specifically, deep learning around the 2010s, capturing the world’s attention.

Machine Learning 130

Machine Learning Healthcare Manufacturing Finance 130

VideoWeek

MAY 5, 2023

The update will use machine learning to provide more granular video analysis, and brings content classification in line with the GARM Brand Safety and Suitability framework. WPP Launches Data and AI Learning Programme WPP has started up a new programme designed to teach young people in the UK skills around data and AI.

Advertising 52

Advertising Ad Tech Video Ads Machine Learning 52

Monetize More

MAY 23, 2023

For example, a car manufacturer may choose to advertise in a racing game. Performance Optimization: The platform employs advanced algorithms and machine learning techniques to optimize ad performance continually. By placing ads in popular games, publishers can create a lasting impression on players.

Advertising 89

Advertising Brand Awareness Ad Server Ad Inventory 89

VideoWeek

AUGUST 11, 2023

X already has IAS tools in place, but will add pre-bid technology that uses machine learning to determine ad placements, expected to be introduced later this year. Advertisers will be able to use IAS technology to choose the types of content they wish to avoid appearing alongside. million to $63 million.

Retail 52

Retail Media Ad Tech Agency 52

Martech Series

DECEMBER 30, 2022

When headset manufacturer Plantronics purchased the 1990-founded company, which was first known as Polycom, in 2019, the two newly united businesses changed their name to Poly. The company has also benefited from the recent wave of open banking legislation that have been implemented around the world. ” strategy.

Healthcare 121

Healthcare Manufacturing Electronics Communications 121

Single Grain

MAY 22, 2023

Real-time anomaly detection is about continuously monitoring network traffic, user behaviors, and system logs in real time: By employing advanced machine learning algorithms, AI can learn the normal patterns and behaviors of a system or network. This can lead to higher conversion rates and increased revenue for your business.

Machine Learning 52

Machine Learning Conversion Rate Manufacturing Finance 52

Martech Series

JULY 21, 2022

According to Tom Hogan, Group Publisher, KMWorld , “AI and a host of related technologies such as augmented intelligence, machine learning, deep learning, process automation, and natural language processing are being deployed in areas as diverse as supply chain management, manufacturing, healthcare, medical research, and financial services.”

Machine Learning 82

Machine Learning Healthcare Manufacturing MarTech 82

Martech Series

NOVEMBER 15, 2022

By 2030, without intervention, they may account for eight percent or more, as next-generation workloads like artificial intelligence (AI), machine learning (ML), and high-performance computing (HPC) increase energy and resource demands. However, these workloads demand massive volumes of data and computing power.

Machine Learning 85

Machine Learning Manufacturing MarTech Impressions 85

VideoWeek

NOVEMBER 11, 2022

As more brands (including Chipotle, Peugeot manufacturer Stellantis and Oreo owner Mondelez) suspended advertising on the platform, Musk took to Twitter Spaces on Wednesday to assuage the fears of advertisers, arguing that harmful content is being moderated. Samba TV Acquires AI Specialist Disruptel.

Media 52

Media Retargeting Non-Profit Entertainment 52

Martech

JANUARY 13, 2022

Marketo, which Abobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco.

ROI 122

ROI Machine Learning Conversion Rate GDPR 122

Martech

NOVEMBER 15, 2021

Machine learning to extract market response of media impressions by audience, tactic, and creative exposures. It is marketed to technology, finance, healthcare and manufacturing organization. A sophisticated UI. The Philadelphia-based company has 11 global offices, with execution across 100 countries. Target customers.

Marketing 112

Marketing Machine Learning ROI Cookies 112

InMobi

JUNE 12, 2020

For example, an automobile manufacturer might see value in targeting the household while fashion apparel brands are looking for targeting a specific audience in the age group of 25 to 40-years. Essentially, the household is often the central focus for items purchased by multiple members of a residence and the individual for impulse shopping.

Marketing 52

Marketing AutoMobile Conversion Machine Learning 52

Martech

FEBRUARY 24, 2022

The market is continually developing, and many vendors are investing heavily in AI and machine learning to expand the range of marketing and sales use cases for their solutions. Marketers must carefully weigh current analytics needs against future goals when evaluating the return on call analytics investments. Target customers.

Marketing 97

Marketing Healthcare Real Estate Conversion 97

Single Grain

SEPTEMBER 16, 2022

is the latest Internet technology that leverages machine learning, artificial intelligence and blockchain to achieve real-world human communication. It is built using artificial intelligence, machine learning and the semantic web, and uses the blockchain security system to keep your information safe and secure.

Machine Learning 29

Machine Learning Communications Marketing SEO 29

SODP

MAY 30, 2023

This group includes: Product manufacturers Service providers Third-party ad agencies Intermediary ad networks Performance marketers Advertisers use these spaces to post various types of digital ads and reach specific target audiences.

Ad Exchange 64

Ad Exchange Ad Inventory Ad network Ad Space 64