Accenture’s Monkeys buy should rattle marcoms giants
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MAY 9, 2017
Accenture Interactive has laid its cards on the table following its acquisition of Australian agency The Monkeys, its 12th such acquisition since 2013. Australia boss Michael Buckley (below) says: “Similar to the Karmarama acquisition in London, if our focus is to be the number one customer experience business in the world, we need The Monkeys.
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