Adweek

JANUARY 7, 2023

For every 10 people flying any given Delta Air Lines flight, just four are members of the Airline's loyalty program, SkyMiles. A stat like that underscores the opportunity for the airline to grow its first-party data and provide a rich in-flight experience. One way it's doing that is by offering free Wi-Fi and other in-flight.

Media 251

Media 251

Rob Campbell

JANUARY 7, 2023

Don’t worry, I’m not back. This is just a quick acknowledgement of the new blog header by Jill. Over the years she’s made a bunch of them, all reflecting where we live and what I like. That said, the first header for this blog was just one of WordPress’ standard images … which was a patch of grass. Literally. Jesus Christ … what was I thinking?

Advertising 60

Advertising 60

AdPushup

JANUARY 7, 2023

This blog covers information on how publishers can boost their Video Ad Revenue by following simple metrics and guidelines. Although it is true that a huge percentage of visitors have grown immune to video ads, it is safe to say that video advertisements have the capacity to entice and capture audiences at large. Most advertisers [.].

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Video Ads Audience Advertising 52