Filed under: Advertising, Cats, Planners, Planners Making A Complete Tit Of Themselves And Bless, Planning, Point Of View, Positioning, Rosie
As you know, I love my cat Rosie.
I have written A LOT about her over the years.
Like this.
And this.
Or this.
And this.
To name but a very, very few.
But recently, I got the opportunity to give a presentation about her to senior members of our clients.
Better yet, it was about what they could learn from her.
Yep … an entire presentation about my cats superior brand building capabilities.
Of course it went down well …
By ‘well’, I mean they didn’t report me to my bosses or the Police.
Which is why I am of the opinion I’ve achieved all there is to achieve and can now bask in the glow of having just achieved the top level of the classic planner game ‘things you can learn about brands from _________’.
And I can tell you, that is better than winning any Cannes, Effies or WARC Grand Prix.
Oh, have to go, there’s a knock on the door and I can Doctors and Nurses outside holding a jacket that has no arms in just my size …
Have a great day.