Martech

MARCH 3, 2022

The business automation market is showing no signs of slowing down. Gartner predicts that the integration/automation market is projected to grow by $32 billion by the end of 2025, scaling nearly 50 percent in five years alone. . Last month, Perkuto joined more than 2,000 registrants across the globe to attend the Workato partner kickoff event. We gained insight into Workato’s product roadmap, technical updates, and new frameworks in addition to hearing how they will support partner growth.

Marketing 98

Marketing Conversion MarTech 98

AdPulp

MARCH 3, 2022

Stress. It comes in a host of different forms today. One of the leading causes of stress for information workers is working with too much information. For example, should one invest in NFTs and crypto, right now? If you do want to invest in alternate currencies, how much do you know about it, and how […]. The post Please Select Gold or Oil appeared first on Adpulp.

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Martech

MARCH 3, 2022

Stensul, the no-code, collaborative email design platform has announced an integration with Salesforce Pardot. It is the first email creation platform to integrate with Salesforce’s B2B marketing automation offering. Pardot users will be able to work collaboratively on emails in the Stensul platform, which seeks to make email creation simple and fast, then deploy those emails directly through Pardot.

MarTech 86

MarTech Marketing 86

Martech

MARCH 3, 2022

Sales enablement platforms provide sellers with the content resources they need to engage buyers in a way that adds value, while also educating salespeople on the marketplace through training and coaching. While all of this is going on, sales enablement platforms also track buyers’ and sellers’ interactions with content, giving marketers and sellers insights into what’s working and what’s not.

Machine Learning 82

Machine Learning Education MarTech Conversion 82

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

MarTech

Martech

MARCH 3, 2022

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and good thing you never have to let go of a technology you really love. Take email, for instance =-).

MarTech 82

MarTech Marketing 82

Martech

MARCH 3, 2022

Left to right: GatherContent founders Angus Edwardson and Alice Deer join Bynder CEO Bob Hickey. Image: Bynder. Digital asset management (DAM) software company Bynder has acquired content operations platform GatherContent. The move adds workflow and editorial processes for content creation to Bynder’s DAM offering. Get the daily newsletter digital marketers rely on.

MarTech 93

MarTech Audience Marketing 93