Seth Godin

MARCH 11, 2023

I started agitating for this in 1997 and wrote about it in 2006. The problem with the magical medium of email is that it’s an open API. Anyone with a computer can plug into it, without anyone’s consent. This creates an asymmetric attention problem. The selfish, short-term-thinking sender benefits by emailing as many people as possible, and the recipients suffer.

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Monetize More

MARCH 11, 2023

This post was most recently updated on March 19th, 2023 We are thrilled to announce that MonetizeMore has acquired Advanced Ads , a leading ad optimization platform. This acquisition will further strengthen MonetizeMore’s position as a global leader in digital advertising and empower publishers with cutting-edge solutions. As our CEO, Kean Graham, explained, “Advanced Ads is a natural fit for MonetizeMore.

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Advertising 52

AdPushup

MARCH 11, 2023

Server-Side Header Bidding is a programmatic game changer for publishers. Learn how can it transform publishers ad revenue and online reputation like never before? Are you trying to improve your ad auctions and missing revenue opportunities?Do you want to improve it through server side header bidding? In the world of programmatic advertising, the competition for [.

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Header Bidding Advertising 52

Bhatnaturally

MARCH 11, 2023

Most ads are simply ignored. That’s a fate worse than being noticed but disliked or being indifferent about it. My weekly compilation of clutter-breaking creative ads (aside from the occasional opinion piece) is a small tribute to brand teams everywhere. Here are a few clutter breaking creative ads which caught my eye this week: Currys: trade in [.] The post Coca-Cola ‘Masterpiece’, Liquid Death and more: top creative ads of the week appeared first on Bhatnaturally.

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Advertising 59

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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