TikTok and Shopify introduce TikTok Shopping
Martech
AUGUST 24, 2021
Tiktok and Shopify have announced TikTok Shopping, making Shopify the first commerce platform to link with the rapidly growing social video network. This partnership boosts the social commerce landscape, a market projected to bring in up to $36 billion in revenue this year in the U.S. alone. The new in-app shopping experience will let Shopify merchants connect with their TikTok profiles to create a mini-storefront for consumers.
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