Adweek
SEPTEMBER 10, 2022
Welcome to the 2022 National Football League season, when brands begin their slow march through the schedule toward the big payoff at Super Bowl 57. The biggest game in all of sports marketing is just beginning. In 2021, more than 25 million people watched the NFL's Thursday night kickoff game. That made it the seventh.
Digiday
SEPTEMBER 10, 2022
A few unionized Gannett employees stood outside Citi’s Global Technology Conference in New York City on Friday morning to get the attention of Gannett CEO Mike Reed inside the Hilton Hotel in Midtown. Five people — a mix of NewsGuild union staffers and Gannett employees unionized with the NewsGuild (and an inflatable rat named “Scabby” ) — wore matching red T-shirts and passed out hundreds of flyers that read “Gannett CEO Mike Reed is killing jobs and killing newsrooms.
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Adweek
SEPTEMBER 10, 2022
Like many major industry events, New York Fashion Week is not regularly considered as the forefront of accessibility and inclusive design. However, a new runway show featuring the spinal muscular atrophy (SMA) community is aiming to bring the fashion world--and its standards--into modernity.
Adweek
SEPTEMBER 10, 2022
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: The Piccadilly Lights go dark for the Queen Piccadilly Lights Yesterday, the media owners with space on the iconic Piccadilly Lights, which is operated by Ocean Outdoor, suspended all commercials showing on the screens and came.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Adweek
SEPTEMBER 10, 2022
The Federal Trade Commission hosted a public forum today regarding its Advanced Notice of Proposed Rulemaking (ANPR) on "commercial surveillance and data security" practices that harm consumers and competition. Industry leaders, including advertisers, publishers and privacy advocates, participated in the hearing to provide their perspectives to help the agency collect best practices for new rules.
Adweek
SEPTEMBER 10, 2022
There are many important topics in the world worth debating and the world's largest fast food chain McDonald's has taken its Big Mac argument into space asking "Chicken" or "Not chicken?" The original Big Mac's recipe has remained unchanged for 54 years but evolved with the launch of the Big Mac Bacon and the Big.
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