Venture Beat

MAY 1, 2022

There could be huge losses for brands that neglect reevaluating their customer marketing approach in order to establish personalized CX. Read More.

Marketing 134

Marketing eCommerce Media 134

More About Advertising

MAY 1, 2022

Davina McCall’s Channel 4 documentary series has been a catalyst for many high profile women to talk about the menopause, putting this previously taboo topic much higher up the news agenda. Just as McCall’s latest show goes on air, Tena and AMV BBDO have won this year’s C4 Diversity in Advertising prize with a campaign. The post AMV tackles the menopause to win Channel 4’s £1m Diversity in Advertising award first appeared on More About Advertising.

Advertising 59

Advertising Agency 59

Venture Beat

MAY 1, 2022

There could be huge losses for brands that neglect reevaluating their customer marketing approach in order to establish personalized CX. Read More.

Marketing 59

Marketing eCommerce Media 59

Bhatnaturally

MAY 1, 2022

The most important measure for any ad is not how well it was liked – it is noticeability. When an ad goes unnoticed it is a colossal waste of time, money and effort. Unfortunately, a majority of the ads out there suffer this fate. In that context, ads which are noticed, liked and recalled deserve [.]. The post McVities brand idents, Qatar Airways and more: creative ads of the week appeared first on Bhatnaturally.

Advertising 52

Advertising 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

MarTech