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Sun.Oct 31, 2021

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Ad Net Zero launches ‘essentials certificate’ training scheme

More About Advertising

OCTOBER 31, 2021

As COP26 gets underway, the ad industry continues to do its bit, thanks in large part to a coalition of the Advertising Association, ISBA, and the IPA, whose Ad Net Zero initiative is now introducing a training certificate for all things sustainable. There is a 10-hour online course divided into five modules, covering topics like. The post Ad Net Zero launches 'essentials certificate' training scheme first appeared on More About Advertising.

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Coutts says ‘real success takes true character’ in first brand campaign for 50 years

More About Advertising

OCTOBER 31, 2021

After 300 years in business, Coutts is attempting to overhaul its image and appeal to a new generation of “wealth creators” in a campaign by The&Partnership. It’s always been known as “the posh people’s bank,” but now Coutts wants digital entrepreneurs, influencers, Esports players, and musicians — people they are calling the “disruptors, champions and.

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