Sat.Mar 25, 2023

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Flashing on contempt

Seth Godin

It doesn’t have to happen with intent, in fact, it rarely does. Micro-emotions appear on our face and then disappear in less than a second. Blink and you’ll miss them. But sometimes, people don’t blink. We’ve evolved to be hyperware of these tiny displays of emotion. And yet, most of us don’t even realize it’s happening.

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Getting started with the Google Analytics 4 Property

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[link] Google recently announced it is sunsetting Universal Analytics in June of 2023. This means if you’ve been holding out on switching to Google Analytics 4, your time is almost up. I’ve heard from a lot of marketers and business owners who are not excited about the switch. Change is always hard, but I really think this switch is going to be a good thing.

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Why Is Your eCPM So Low, and How Can It be Improved?

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eCPM is a metric both publishers and advertisers use to evaluate the effectiveness of their advertising goals. But what exactly is the eCPM and how does it help publishers? In this blog, we will delve into the nitty-gritty details of it. There’s no denying both publishers and advertisers strive for optimal results for all their [.

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Introduction to Programmatic Advertising | What is Programmatic Advertising?

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Credit : Senator we run ads : [link] [link] Programmatic advertising uses automated technology and algorithmic tools for media buying. The term programmatic relates to the process of how ads are bought and sold in the advertising space. Programmatic advertising differs from more traditional media buying methods in its use of automation. It analyzes many user signals to ensure that ads serve the right person, in the right place, at the right time.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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10 Best AdSense Alternatives for Publishers in Vietnam in 2023

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Let’s review some of the finest Google adsense alternative for publishers in Vietnam. See how you can monetize your website even more with these best google adsense alternatives. Google AdSense is a well-known advertising program that enables publishers to monetize their websites or blogs by displaying ads. While it is a popular choice among publishers [.

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Introduction to CM360 and Uses (DoubleClick Campaign Manager)

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Credit : Senator we run ads : [link] [link] Google Campaign Manager 360 is an ad management tool that helps manage all Google campaigns. It allows you to create and manage multiple Google Ads campaigns from one dashboard. It is an ideal solution for small businesses with limited budgets, as it allows for running multiple campaigns simultaneously. It is a centralised platform for managing your mobile and website campaigns.