article thumbnail

11 Proven Hacks to Increase Your Organic CTRs ??

Single Grain

One of the best ways to decrease digital marketing spend and increase sales is to generate more qualified clicks from the content that you already have. In other words, focus on increasing your click-through rates. . What Is Click-Through Rate (CTR)? Click here to learn more and get started.

article thumbnail

Apply this Ridiculously Effective Creative Optimization Technique to Maximize ROI

InMobi

Rather than go with Click-Through Rate (CTR), or Installs per 1,000 impressions (IPM), or even Click to Install (CTI), we recommend optimizing on Actions per 1,000 impressions (APM). Defining the Optimization Goal It’s important to determine the parameters the creatives will be optimized or ranked on.

ROI 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

YouTube Mistakes: What NOT to Do When Starting a YouTube Channel

Single Grain

Avoid Clickbait Tactics: While curiosity and controversy are effective, avoid misleading or sensationalized thumbnails. ❌ Avoid using clickbait or misleading hooks that don’t accurately represent the content of your video. Pay attention to metrics like watch time, viewer retention, CTR (Click-Through Rate), and audience demographics.

article thumbnail

Native Advertising for SaaS: A Perfect Alternative to Facebook Ads

Single Grain

Native ads generally have higher click-through rates (CTRs) than display ads. And instead of negotiating each placement with publishers, programmatic advertising allows you to run your native ads through a native ad network, like Taboola or Outbrain. Get as specific with ad headlines as your campaign goal requires.

article thumbnail

7 Key Benefits of Using Responsive Display Ads

Single Grain

7) Boosts Click-Through Rates Compared to the standard display ads, responsive display ads help with better clicks using machine learning. Avoid using collages or generic messages similar to clickbait. Responsive display ads can reduce the time spent managing each ad based on that ad group.

article thumbnail

How to Scale Your E-commerce Traffic Acquisition with Native Advertising

Single Grain

Check the network's compliance in case you plan to use clickbait. Here’s an overview of what you need to do to set up your campaign: Set your marketing objective : Choose from web traffic, lead generation and conversions according to your goals. Upload your creatives (i.e.

article thumbnail

Maximizing ROI: Analysis of Native vs Display Ads

Smart-Hub

Conversion rate indicates the number of users who clicked the ad and then took a desired action (for instance, purchasing a product or filling out a form). Tracking this rate is the way to understand if the ad actually brings results. CTR (a click-through rate) is the number of clicks compared to the number of ad impressions.

ROI 64