AdExchanger

DECEMBER 1, 2024

Programmatic advertising is drifting away from open auctions and toward curated private marketplaces (PMPs). This spells opportunity for publishers – particularly those with loyal audiences and strong proprietary data sets, according to Dave Strauss, The Guardian’s new VP of revenue operations and strategy for North America. He joined in October.

Audience 104

Audience Advertising GDPR Cookies 104

Martech

MARCH 18, 2025

With access to third-party cookies diminishing, call data becomes more valuable for creating compliant customer databases. They may also offer connectivity with social media, Google, Bing, analytics tools, affiliate marketers and digital agencies.

Machine Learning 86

Machine Learning GDPR Conversion Healthcare 86

Single Grain

APRIL 22, 2021

Diversify your revenue streams by promoting affiliate products. Or maybe we’re slowly moving away from that period in affiliate marketing. As an affiliate manager, I have an ideal vantage point for evaluating which affiliate marketing strategies tend to work and drive the most sales and which don’t.

Affiliates 98

Affiliates Marketing SEO Audience 98

AdExchanger

JANUARY 20, 2023

Ad security company Confiant claims it has identified an ongoing cookie-stuffing scheme allegedly perpetrated by Dataly Media, an affiliate marketing platform based in Ecuador.

Cookies 96

Cookies Affiliates Media Marketing 96

Martech Series

OCTOBER 7, 2022

TrafficGuard’s Affiliate Protection Product will offer full-funnel ad protection to prohibit the negative effects of invalid traffic and ad fraud on advertising performance. Affiliate marketing is a crucial strategy employed by these gaming and sports betting companies, for faster, quicker customer acquisition.

Affiliates 98

Affiliates Cookies ROI Ad network 98

AdExchanger

MAY 23, 2023

Although businesses think they are paying the correct affiliate partners, there is huge risk that they’re pumping money into misattributed sources. The post Fraudsters Could Be Infiltrating Your Affiliate Marketing Campaigns appeared first on AdExchanger.

Affiliates 98

Affiliates Marketing Cookies eCommerce 98

Paleo AdTech

APRIL 11, 2022

Blagica (blah’-gee-tsa) is a two-decade deep web pioneer and currently Director of Affiliate Marketing at JEB Commerce. Returning just last year to the affiliate space at JEB Commerce, Blagica says, she found it “going gangbusters.”

Affiliates 98

Affiliates Pop-Up Cookies Ad Tech 98

Digiday

JANUARY 26, 2023

24, 2015, this article has been updated to include an explainer video that covers a cookie-stuffing scheme exposed by cybersecurity firm Confiant in January 2023. Fraud is a well-documented pox on digital advertising, but it’s also an issue for publishers and marketers working together on affiliate marketing deals, too. Let us explain.

Cookies 71

Cookies Affiliates Pop-Up Conversion Rate 71

Lemonads

MAY 8, 2020

If you’re running an affiliate program, you probably already know what browser cookies are. You already know what is a first-party and a third-party cookie. And you are probably aware, too, that the world of cookies is about to change drastically with the latest Google announcements about third-party cookies.

Affiliates 52

Affiliates Cookies First-Party Cookies Marketing 52

Lemonads

JUNE 26, 2021

If you are new to affiliate marketing or are curious about it, you might have seen the term affiliate link almost in any piece of content that speaks about the affiliate business. In this short article, we will explain what affiliate marketing is and the importance of affiliate links in the affiliate cycle.

Affiliates 52

Affiliates Marketing Cookies Conversion 52

Lemonads

JUNE 9, 2021

Best Gardening Affiliate Programs for the Spring-Summer season Green like dollars and nature, this article contains the best garden affiliate programs for marketers this spring-summer 2021. That’s why we thought you would appreciate a compilation of the best gardening affiliate programs for this spring-summer season.

Affiliates 52

Affiliates Cookies Food Audience 52

Lemonads

SEPTEMBER 26, 2021

If you are reading this article, you are interested in affiliate marketing and know exactly how so many advertisers are interested in creating their affiliate program. Just keep reading and by the end of it, you will know everything you need to know about how affiliate programs work. What is an Affiliate Program?

Affiliates 52

Affiliates Cookies Conversion Rate Shipping 52

Lemonads

JANUARY 24, 2022

As affiliate marketing becomes mainstream, and affiliate programs multiply, it is difficult to know where to start. Affiliate marketing is a wonderful way of developing a parallel stream of income from wherever you are, with a laptop and wifi. What is Affiliate Marketing? The key in all this process is affiliate links.

Affiliates 52

Affiliates CPA Conversion Rate Cookies 52

Lemonads

JUNE 2, 2021

But we meant, do you have your summer affiliate programs already under your radar? Some of the most amazing summer-related brand’s affiliate marketing programs pay affiliates good money to bring them high-quality leads or sales. Best Affiliate Programs 1. Best Affiliate Programs 1. Commission: $30 per lead 2.

Affiliates 52

Affiliates Cookies Audience Manufacturing 52

Lemonads

AUGUST 21, 2021

Home Decor Affiliate Programs. This means we can all relate to items held in the home decor environment and in consequence, a whole bunch of affiliate marketing opportunities is out there for you. Niches Home Decor affiliate programs can be interesting to very diverse niches. Home Decor Affiliate Programs 1.

Affiliates 52

Affiliates Cookies Retail Audience 52

Monetize More

JANUARY 9, 2023

This post was most recently updated on January 18th, 2023 The affiliate marketing industry has grown exponentially over the past ten years and shows zero signs of slowing down. By next year, affiliate marketing spending in the U.S. What is an Affiliate Network? How Do Affiliate Programs Work? What is Affiliate Marketing?

Affiliates 52

Affiliates Cookies CPL Marketing 52

Monetize More

JANUARY 9, 2023

This post was most recently updated on January 12th, 2023 The affiliate marketing industry has grown exponentially over the past ten years and shows zero signs of slowing down. By next year, affiliate marketing spending in the U.S. What is an Affiliate Network? How Do Affiliate Programs Work? What is Affiliate Marketing?

Affiliates 52

Affiliates Cookies CPL Marketing 52

Lemonads

DECEMBER 20, 2020

Developing a popular publishing platform like a blog is a great way to enter the world of affiliate marketing. After all, affiliates are marketing professionals that help unite readers with their favorite brands, allowing users to find the best solutions at a great price.

Affiliates 52

Affiliates Cookies SEO Fashion 52

Lemonads

AUGUST 19, 2021

Online Dating Affiliate Programs. If you work with affiliate marketing for a very specific niche , you will for sure find an online dating affiliate program that you can promote amongst your audience. In this article, we listed more than 20 of those online dating sites that have a running affiliate program. CPL SOI: $1.75

Affiliates 52

Affiliates Cookies CPL Media 52

Lemonads

AUGUST 5, 2021

You are an affiliate marketer and you are seeking some gold mines? Here we crafted our 2022 list of the best affiliate programs. We dedicated our study to the affiliate programs in the 10 top affiliate niches for this year and we are sure you will find some affiliate programs you will absolutely adore in this list.

Affiliates 52

Affiliates Cookies Electronics Food 52

Lemonads

JULY 10, 2021

If you are hearing or reading the term “affiliate commission” lately, it’s because you are wandering around the affiliate marketing world. An affiliate commission as you might already guess is the compensation an advertiser pays to a publisher/affiliate to promote successfully their products. What is Affiliate marketing?

Affiliates 52

Affiliates CPL CPA Cookies 52

Lemonads

JULY 5, 2020

An affiliate marketer is someone who promotes products or a brand in exchange for a commission or someone who manages the affiliate marketing program of a company. Affiliate marketing is the concept of affiliates (businesses) and publishers (online content creators) working hand in hand.

Affiliates 52

Affiliates Marketing Banner CPA 52

Lemonads

AUGUST 8, 2021

This article is specially made for business owners who want to start using affiliate marketing to grow their businesses. Keep reading and by the end of this article, you will know everything you need to create your affiliate marketing program. What is Affiliate Marketing and how does it work? Do you relate to this profile?

Affiliates 52

Affiliates Cookies CPL Conversion 52

Lemonads

JUNE 11, 2021

Some estimates suggest that the value of the affiliate marketing industry has already surpassed the $7 billion mark in early 2021 and the industry shows no signs of slowing down. Affiliate marketing isn’t popular because it’s easy or fun, but because it works. What Is Affiliate Marketing?

Affiliates 52

Affiliates Advertising Marketing Conversion 52

Lemonads

JULY 14, 2020

Which affiliate offers make money on Facebook Ads? We’ve got it all covered with tips on how to use Facebook Ads affiliate programs smartly! It’s a must you start thinking of Facebook Ads as part of your next affiliate promotion! Check out the best affiliate programs for Facebook ads. How do I create an affiliate Ad?

Affiliates 52

Affiliates Marketing eCommerce Audience 52

Lemonads

JULY 20, 2021

Gluten-Free affiliate programs can be very interesting to promote if you are in the health and wellness niche, the fitness niche, or the weight loss niche. In this article, we will explain to you what gluten is, the reason for the gluten-free diet buzz and what are the best affiliate programs for gluten-free lifestyles.

Affiliates 52

Affiliates Food Cookies Non-Profit 52

Lemonads

DECEMBER 8, 2021

One of the many best things about affiliate marketing is that it can be tracked, monitored, and is suitable for conversion attribution. But, this doesn’t mean that there aren’t customer acquisition risks in affiliate marketing. That said, there are risks involved in developing an affiliate marketing customer acquisition program.

Affiliates 52

Affiliates Marketing Cookies Conversion 52

Lemonads

MARCH 19, 2021

If so, you will love this list of the best food affiliate programs. We crafted the ultimate guide to the best food and drink affiliate programs for you to increase your income in 2022 monetizing all your digital activities to the max. According to Statista , Affiliate marketing spending in the U.S. What is an Affiliate Program?

Affiliates 52

Affiliates Food Audience Cookies 52

Lemonads

OCTOBER 30, 2020

Affiliate marketing has carved out a place in the digital advertising industry because it has helped thousands of renowned brands increase sales and fuel their growth. One of the keys to success for affiliates is the ability to use multiple channels to promote an advertiser’s products or services.

Affiliates 52

Affiliates Healthcare Education Electronics 52

Lemonads

APRIL 20, 2021

That’s why we thought you might appreciate our selection of the 30+ Keto Affiliate Programs in 2021. We believe it’s important that you always know what the programs you affiliate to are all about. Lumen Metabolism Affiliate Program Description: Lumen is a very important accessory for those who practice a ketogenic lifestyle seriously.

Affiliates 52

Affiliates Food Education Cookies 52

Lemonads

AUGUST 15, 2021

So what are these famous comparison websites and how can you build one for affiliate marketing? Well, the answer is they make money by selling ad space and or with affiliate marketing, of course! But to better understand the process, let us explain in very few words what affiliate marketing is. What is affiliate marketing?

Affiliates 52

Affiliates Marketing Ad Space Conversion Rate 52

Lemonads

AUGUST 1, 2021

Affiliate disclosures are very important if you are a blogger and you are thinking of using affiliate marketing to monetize your blog. We will explain to you what affiliate disclosures/disclaimers are and how you need to use them inside your blog. What’s Affiliate marketing (in very few words) What is affiliate marketing?

Affiliates 52

Affiliates Media Audience Marketing 52

Lemonads

SEPTEMBER 17, 2021

Fortunately, affiliate marketing is a great alternative as this type of performance advertising delivers superb results for countless companies across the globe. Let’s Define Affiliate Marketing for Brands Affiliate marketing is a type of digital advertising used by millions of companies across the globe.

Affiliates 52

Affiliates Marketing Conversion Brand Awareness 52

Seth Godin

FEBRUARY 21, 2025

A cookie could do that. What we’re really doing is buying affiliation, status or the freedom from fear. We already know what time it is. The food at a wedding isn’t really there to keep guests from going hungry. Our focus, energy and money are often spent on transactions that are disguised as something else.

Affiliates 87

Affiliates Food Cookies 87

Lemonads

MAY 12, 2021

Two things that get frequently confused are referral programs and affiliate programs. What is an Affiliate Program An affiliate program is designed by the business to work with actual marketers or “publishers”. Contrary to the referral program, the affiliate doesn't have to be a customer to bring new clients.

Affiliates 52

Affiliates Audience Cookies Marketing 52

Lemonads

JUNE 3, 2021

Affiliate Marketing Terms. As of 2021, the affiliate marketing industry is worth around 12 billion US dollars and projections suggest that this number will only grow over the next few years. After all, affiliate marketing can help connect advertisers to their audiences while allowing publishers to monetize their content.

Affiliates 52

Affiliates Marketing Advertising Pop-Up 52

Digiday

MAY 22, 2024

A few terms were thrown around in the report — as well as by digital ad execs debating the impropriety — to describe the alleged misbehavior, including “cookie stuffing,” “ID mis-matching,” “ID spoofing” and “ID stuffing.”

CPM 91

CPM Cookies Affiliates Impressions 91