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B2B’s Move Toward Digital Is Here, and Affiliate Fits Right In

Adweek

B2B affiliate marketing is a relatively new phenomenon. Challenges--such as subscription models, high-price-point products, no discounting, extended sales cycles and multiple conversion events--have expedited the need to reconsider how affiliate can be effective for B2B.

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Publishers’ Affiliate Revenues Are Flagging—These 4 Charts Show Why

Adweek

After rising to historic peaks during the depths of the pandemic, some publishers' affiliate businesses have slowed or declined in growth this year due to a variety of factors, tempering hopes that the programs could help media companies withstand market fluctuation.

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How Young Creators Are Turning the Cannes Conversation to Climate

Adweek

But in the midst of all that, young creators affiliated with activist group Clean Creatives have been pushing their own agenda to the surface--demanding that the industry face. As expected, this year's Cannes Lions festival has been rife with colorful beachside activations, invitations into the metaverse and shiny new awards.

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What is an Affiliate Link? - Affiliate Marketing Essentials

Lemonads

If you are new to affiliate marketing or are curious about it, you might have seen the term affiliate link almost in any piece of content that speaks about the affiliate business. In this short article, we will explain what affiliate marketing is and the importance of affiliate links in the affiliate cycle.

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11 Best Affiliate Networks for Publishers [2023]

Monetize More

This post was most recently updated on January 18th, 2023 The affiliate marketing industry has grown exponentially over the past ten years and shows zero signs of slowing down. By next year, affiliate marketing spending in the U.S. What is an Affiliate Network? How Do Affiliate Programs Work? What is Affiliate Marketing?

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11 Best Affiliate Networks for Publishers [2023]

Monetize More

This post was most recently updated on January 12th, 2023 The affiliate marketing industry has grown exponentially over the past ten years and shows zero signs of slowing down. By next year, affiliate marketing spending in the U.S. What is an Affiliate Network? How Do Affiliate Programs Work? What is Affiliate Marketing?

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A Complete Introduction to Affiliate Marketing for Brands

Lemonads

Fortunately, affiliate marketing is a great alternative as this type of performance advertising delivers superb results for countless companies across the globe. Let’s Define Affiliate Marketing for Brands Affiliate marketing is a type of digital advertising used by millions of companies across the globe.