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The WIR: RTL Acquires Sky Deutschland, BBC Launches a US Paywall, and DoubleVerify Uncovers a $2.5 Million CTV and Mobile Fraud Scheme

VideoWeek

Dependence on search and social is a weakness. The data from Q1 2025, covering 13 UK digital publishers, suggests that subscriptions accounted for 34 percent of total revenues, compared with digital advertising comprising 31 percent of the total. Owning the audience is a strength.” Read more on VideoWeek.

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Digital Advertising Guide

Adtelligent

As with everything online, there are the latest trends and tendencies, and some advertising channels are more relevant than others. Search advertising. Search advertising is a process of placing ads on all sorts of search engines such as Google, Yahoo, AOL, Baidu, Duckduckgo, or Bing in response to the relevant inquiry.

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7 Types of Search Ads Brand Marketers Need to Know About

NewProgrammatic

Search advertising is one of the most effective ways for brands to reach broad yet determined audiences. That’s why search ads have slowly but surely become superior to other ad formats (especially to regular display advertising) not only in terms of brand safety but also because of the much-improved customer journey.